Being a massage therapist professional for a number of years in Nevada, I have seen many changes that have affected the direction of our profession, our passion, and ultimately affect the way the public perceives massage therapy. Last year, the AMTA began its Consumer Awareness Program (CAP) which has been wildly successful, for both the public and members. Check out some of the video, member stories, and news stories that have come out of this well-planned, multi-year project. Your dollars are at work in promoting massage and its benefits to large gatherings of people, like at races and social events…
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